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Data Collection

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Data Collection & Follow Up

No matter what your event targets are, ensuring you have a reliable method of data collection is essential to achieving them.

To maximize your success, consider combining multiple methods.

Always remember: once you have the lead, the information is yours, and you control how it is used. Do not expect attendees to reach out after the show - be proactive with their information.


 

Data Scanners: 

You can rent handheld scanners or the scanner app for your phone. These are both very efficient and a great way to collect masses of data. 

By scanning the badge you can collect:

  • Visitor name
  • Job title
  • Company name
  • Phone number
  • Email address
  • Mailing address

 

Scanner App:

This is a great way to organize your data and save time both during and after the event, ensuring your follow-up is personalized and efficient!

The app enables you to take notes, pictures, and voice notes, helping you manage your leads effectively. Additionally, you can set up multiple-choice qualifying questions to streamline the process of gathering relevant information. The solution requires an internet connection only for the initial login. You don’t need to stay connected to use the service. Once you reconnect, your data will automatically sync.

See more information HERE.

Order forms coming soon - stay tuned!

Handheld Scanner:

This is an excellent method for gathering large volumes of data, especially when your primary objective is to collect as many leads as possible.

The scanner helps to organize leads through a qualifier sheet, but there are some limitations. There is no automatic cloud backup, requiring data to be downloaded at the help desk to appear on your portal. Additionally, it does not allow for notes or pictures, making follow-up less personalized, unless you take notes separately.

See more information HERE.

Order forms coming soon.


 

Schedule Virtual Meetings:

Having your calendar readily available can be crucial for turning a hot lead into a sale.

If you determine that the attendee in front of you is genuinely interested in your products or services, schedule a virtual meeting with them on the spot.

This approach saves you valuable time chasing leads after the show just to arrange a meeting. It's highly effective and strongly recommended.


 

Questionnaires:

Qualifying questions help filter out attendees who are genuinely interested in your services versus those who may not be.

You can create either printed or digital questionnaires, including a contact information section and a notes section for you to use.

The downside of this option is the time it may take to complete, along with the potential for human error. 


 

QR Codes:

Including QR codes at your booth can be a convenient way to direct attendees to questionnaires, social media channels, newsletter sign-ups, and more.
However, they are not recommended as a primary method of data collection.

The downside is that you're relying on attendees to submit their information on their own.


 

Business Cards/e-Business Cards:

These days, physical business cards are less common. 

An e-business card is a digital version of the traditional business card, designed for sharing contact information online. It can include details like your name, job title, phone number, email, social media links, and company logo. These cards are typically shared via email, QR codes, messaging apps, or as vCard files that can be saved directly to your contact list.

E-business cards are interactive, allowing recipients to click links, make a call, or send an email, and they often feature customizable designs for better branding. They’re eco-friendly, easy to update, and integrate seamlessly into virtual networking tools like email signatures or meeting platforms.